Wednesday, March 02, 2011

Learn How to Use Storytelling to Achieve Success in “Tell to Win” by Peter Guber

As a Chicken Soup for the Soul editor and writer for more than ten years, I’ve seen firsthand the power of storytelling. Founders Mark Victor Hansen and Jack Canfield created a publishing phenomenon through the presentation of stories that make people laugh, cry, and feel inspired. Stories are powerful. That’s the theme that runs through the book, Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story, by Peter Guber. This Chairman and CEO of Mandalay Entertainment Group has created a hugely successful career by producing films with memorable stories, such as The Color Purple, Rain Man, and Gorillas in the Mist.

In Tell to Win, Guber not only shares his own success with storytelling, but presents the secrets of other great storytellers, such as Tony Robbins, President Bill Clinton, Magic Johnson, Deepak Chopra, and Mark Victor Hansen. Their achievements demonstrate that stories can stir up emotion, which “move people’s hearts, minds, feet, and wallets in the story teller’s intended direction.”

It’s good to know that almost anyone can become a good storyteller. Most of us aren’t born with the innate ability to tell a persuasive story, but we can be taught. And Tell to Win will teach you how to create and deliver a story to help you succeed in business and in life.



SPECIAL OFFER: Chicken Soup for the Soul’s Mark Victor Hansen is offering three of his best products free when you order Tell to Win. They include U R The Solution (slated to be a motion picture), The Richest Kids in America, and The Strangest Secret. Go to to receive this offer for a limited time.

DISCLOSURE: I received an uncorrected proof of this book to facilitate this review. No financial compensation was provided. As an Amazon affiliate, I receive a small commission on sales made through the affiliate link in this post.


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