Wednesday, May 29, 2013

Overcoming Your Fears Is the Message Behind Allstate’s “Good Hands for the #GoodLife” Campaign

This is a Sponsored post written by me on behalf of Allstate for SocialSpark. All opinions are 100% mine.
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I’ve always been a bit of a fearful person. When I read about bad things that happen in the world, or watch them on the TV news, I get a pit in my stomach. What if they happened to me or my family? I think it’s natural to become more of a worrywart when you become a parent, but sometimes I let my fears hinder my enjoyment of life. I don’t take many car trips because I’m afraid of a car accident. I won’t wander far from the ocean’s shore because a shark might get me. I don’t accept a business opportunity because I fear public speaking. All of these fears, I know, prevent me from having more enjoyable experiences. Intellectually, I know that the risk of danger is infinitesimal, but still I focus on the fact that harm is possible.

These fears make me want to embrace Allstate’s “Good Hands for the Good Life” message. The Allstate Good Life commercial below tells us that there are risks everywhere, but we shouldn’t let them hold us back from making our lives good. Check it out below:

Allstate wants to be an insurance company that works every day to help bring more good to the lives of its customers by taking care of the bad. Yes, “stuff” happens, as we are reminded every day. And some of it, like the tornado in Oklahoma, is really bad. But we can’t let these events cause us to live in fear. Whenever I’ve pushed through my fears and forced myself to engage in a new experience, I’ve nearly always been thrilled that I did. When I was sixteen, I flew to Japan all by myself (I still can’t believe I did that) to have an experience that I still talk about today. When I graduated from college, I made the decision to leave the only hometown I’d ever known to move to another state where I knew nobody. Now that state is my true home. When people told me that I couldn’t make a living as a writer, I took their advice and got a business degree. I let my doubts rule that decision. But now, all these years later, I’m doing what I love as a writer, showing myself that I shouldn’t have been in doubt and listened to the naysayers.

Often, when people are asked about their regrets near the end of their lives, it’s not the things they did that grieve them. It’s the things they didn’t do. So, I hope to better embrace the message behind Allstate’s “Good Hands for the Good Life” philosophy. And I hope you will, too. Ask yourself: What fears are keeping you from enjoying the good life? What has been holding you back from having more fulfilling and memorable experiences? Feel free to share your thoughts in the comment section of this post.
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