Tuesday, September 15, 2009
If you live in the New York City area, you’ll want to check out the new LittleMissMatched store! In honor of their grand opening, they’re having a “Creativity March” on Saturday, September 26th, starting at 1:00 PM. The march is intended to generate interest in the extraordinary number of children and adults who believe in the importance of expressing themselves each and every day of the year. Adults and children of all ages are invited to join the movement and show their support of self-expression through art, writing, theater, music, etc.
Participants will gather at the legendary FAO Schwarz toy store where they will receive a free pack of LittleMissMatched socks to sport during the day! Once the entire group arrives, the march will then proceed down Fifth Avenue alongside NYPD escorts to ensure safety. Attendees are encouraged to chant inspiring slogans such as “Be Bold, Be You” and display creative materials of their own during the procession. LittleMissMatched will also supply signage and props. The ‘”LittleMissMatched Creativity March” will culminate at the new flagship store, where a ribbon-cutting ceremony will take place to signify the grand opening and the celebration of creativity across the globe.
Immediately following the parade, LittleMissMatched will host an in-store event for the media, customers and fans alike where playful bites and “mocktails” will be served along with an array of interactive activities based on expressing one’s creative self.
For this special event, LittleMissMatched is partnering with Free Arts (www.freeartsnyc.org), a nonprofit organization that provides under-served children and families with a unique combination of educational arts and mentoring programs to help them foster the self-confidence to realize their fullest potential. From September 26 through October 2, 10% of the sales at LittleMissMatched’s 5th Avenue store will go to the Free Arts organization!
So, if you live in the NYC area or will be visiting on September 26th, mark your calendars and join in the fun by celebrating the opening of the new LittleMissMatched store and promoting self-expression through creativity!